Now entering its 7th edition, MAD//Fest is the UK’s biggest + most daring festival for 15,000 brand + agency guests. Expect a punchy event that does justice to the word ‘Festival’ with inspiring no BS content, lively networking for the industry’s most influential innovators + more fun than you can shake a stick at! In 2024, this means a HUGE new festival site, big name speakers, live challenges, parties, night time entertainment, street food, bar takeovers, top DJs + much more.

2023 Agenda


  • HEXAG = Hexagon Stage
  • BRAND = Brand Innovation Stage
  • CREAT = Creativity + Experience Stage
  • DIGI = DigiAds Stage
  • NEWSP = Newsworks Speakeasy at 93 Feet East
  • FLB = Female Leaders' Bar Talk

Who attends?

15,000 attendees.


100% brands, media + disruptors.


0% time wasters.

Mad//Fest ‘24 - Get involved

Interested in speaking, attending, sponsoring, exhibiting or meeting 15,000 industry decision makers? Contact us to get involved in the UK’s most lively marketing, advertising + disruption festival.

Sponsor//Exhibit at Mad//Fest ‘24

10,000 attendees. 100% brands, media and disruptors. 0% time wasters.

Contact us

Interested in getting involved? Leave us your details and we’ll be in touch to explain more

MAD//FEST IS BACK IN 2024: LIVE IN LONDON. STREAMED GLOBALLY. 2-4 JULY. 93 Feet East, Old Truman Brewery, 150 Brick Lane, London. E1 6QL

House of Innovation

Innovation is in our DNA. We work with our partners Co:Cubed to bring the most exciting new tech/innovation to MAD//Fest + connect start-ups + brands via our House Of Innovation incubator programme. The House is the place where marketers + start-ups can solve real world £20k challenges presented by brands such as LEGO, Spotify and loads more. You can also meet the most exciting disruptors, participate in speed networking sessions + hear from innovation leaders from across the industry. Our House Of Innovation leads eureka moments + exciting collaborations - in 2023 we enabled more than £100k of pilot funds to be allocated to exciting start-ups + scale-ups.

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