60 seconds with...Penny Parnell, Leader of All Things Creative, Not On The High Street

By MAD//Fest Editors18 November, 2018

Be thoughtful and enhance people’s’ lives, says Not On The High Street’s Penny Parnell.

Describe yourself in 5 emojis

Emoji icons

What’s excited you in marketing, advertising and disruptive tech?

Ideas that enhance people’s lives

What are your biggest challenges?

Lack of time/budget/marbles

What’s your top emerging trend for 2019?

Advertising remembering people are humans

What are your priorities for the year ahead?

Championing small businesses and thoughtfulness

Is marketing and innovation everything in business?

Not everything but jolly important

Why?

Imagine running businesses without them

What’s your favourite city?

New York, Dublin, Edinburgh London!

What are you talking about at MAD//Fest?

Hopefully nice inspiring cool stuff

Penny is speaking at 12:15 on 28 Nov in the Headline Theatre.

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