Seb Bardin

60 seconds with...Seb Bardin, Head of Digital - Europe, Sony Mobile

By MAD//Fest Editors28 October, 2018

Describe yourself in 5 emojis

What’s excited you in marketing, advertising and disruptive tech?

Learning something new every week

What are your biggest challenges?

Simplifying the complex digital ecosystem

What’s your top emerging trend for 2019?

Trend or Buzzword?

What are your priorities for the year ahead?

Maximizing marketing with less resource and budget

Is marketing and innovation everything in business?

Consumers/customers are everything in business

Why?

They buy/use our products

What’s your favourite city?

London

What are you talking about at MAD//Fest?

Re-thinking the customer journey

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