'There are no funny women', someone once told Lynne Parker, Founder + CEO of Funny Women. Well, women ARE funny... and our humour is shifting the creative landscape of advertising.
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Danielle Le Toullec, Head of Marketing for True, and MAD//Fest Speaker, dives into the key themes that dominated World Retail Congress last month and what all marketers can learn from them - from embracing customer-centricity to the importance of innovative leadership, and the expanding role of AI
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Last year, when Ellie-Scott Edwards + Lisa Menaldo of The Advisory Collective were invited to introduce and organise a space for female leaders at MAD//Fest, they did not hesitate.
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Lori Meakin, Founder + CEO of The Others & Me highlights the inherent presence of gender-bias in most product and service design and how, surprisingly, addressing overlooked audiences can create opportunity for brands.
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General Manager EMEA at 1021 Creative + WACL Campaigning Chair, Lianre Robinson, talks to us about learning to become a better kind of leader and how to prioritise your next career step.
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Nishma Patel Robb, WACL President and former Senior Director Marketing, Google, introduces a new series exploring how the landscape of leadership in the advertising and communications industry is undergoing a critical shift.
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Daniel Stane, Founding Partner at Inclusion Partners, unpicks why, in many businesses, the cards still seem to be stacked the wrong way and the toughest barriers women face to get to the top are rarely well understood.
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Cecilia Dones, Founder of 3 Standard Deviations, and Ex Head of Data Sciences at Moët Hennessy, greatly enjoys a game of Texas Hold’em - from which she draws some strikingly practical lessons for leadership and bringing out the best in your teams.
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Change is happening in the board room! Shifts are currently taking place in business, brand and technology that will move in-house creative leaders into a prime position to successfully operate at board level, once and for all. Emma Sexton, founder of the Inside Out Community, explains why.
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Abigail Dixon, founder of The Whole Marketer, shares her concerns about why burnout is on the rise in the marketing profession and most importantly what we should do about it.
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Louisa O'Connor, Managing Director of experiential events agency, Seen Presents looks at how the marketing landscape has evolved, moving away from gender-specific experiences towards a more nuanced and inclusive approach.
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Rebellious yet professional, unapologetically authentic - Founder + Creative Director, Rochelle White, takes a look at how, in an era dominated by fleeting trends and short attention spans, hitting the right note quickly is paramount.
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