Rory Sutherland's course on influencing human behaviour
Enrol Today

WE PUT YOU IN CONTROL OF YOUR LEARNING EXPERIENCE 

With Rory Sutherland's brand new MAD//Masters course

Want to learn how to use behavioural science to solve complex business problems?

Want to use creativity and psychology to navigate AI and boost differentiation?

Want to bounce your ideas around with adland legend Rory Sutherland?

Then you’ve come to the right place! MAD//Masters By Rory Sutherland is a new breed hybrid course created by Rory Sutherland to help marketers, commercial leaders, founders, b2b practitioners + agency execs unleash the effectiveness of behavioural science + creativity - AND elevate their status in doing so.

THE CHOICE IS YOURS

FOR INDIVIDUALS


Whether you’re a B2C/B2B marketer, creative, founder, salesperson, CEO, public sector/policy leader or even a curious FD, MAD//Masters By Rory Sutherland is an invaluable resource for anyone who wants to learn how to use psychology to become more effective at influencing decision making and drive value creation.

SEE PLANS + PRICING FOR INDIVIDUALS

FOR GROUPS / ENTERPRISE


From the standalone course to a custom-made solution tailored to your challenges, MAD//Masters is the only L&D programme that enables businesses to use psychology, creativity and lateral thinking to drive behavioural change, value creation and effectiveness.


CONTACT US FOR MORE INFORMATION

Rory speaks about the philosophy behind MAD//Masters

Like we said above, MAD//Masters probably isn’t for those who just want to recite conventional marketing theory. But if you want to learn how to THINK and work in marketing + sales, you’ll love the innovative CPD-approved course that’s taught through on-demand lectures, live Q&A drop in sessions, video assessments, practical bonus content + an in-person meet-up at MAD//Fest London!

Interested? Download your personalised video guide here.

  • Rory shares his years of experience + vast knowledge in the fields of behavioural science and marketing - a must also for non-marketers to help develop any business. I can't wait for a follow up!
  • This course has been the best course I have done in a long while, if not ever! Factual + backed with real-life examples that bring all learning into context. I'll 100% be passing my learnings on for the benefit of my clients.
  • Absolutely necessary for people who want to affect behaviour + who love to learn but hate being taught. The course pushes you to find your own answers + applications for what Rory shares. F***ing A!!!

Download Your Personalised MAD// Masters Video Guide

Join Our Mailing List

Speaker updates, ticket giveaways and exciting opportunities - don’t miss a thing and be the first to know about what’s happening at MAD//Fest

Stay in Touch

Follow us and keep up to date with recent activity including new keynote speakers etc...

Enrol Today

Please select your location to sign up for MAD//Masters

Click here