Behind the Scenes: The mad duo disrupting the events industry

MAD//Fest + MAD//Picnic founders Ian Houghton + Dan Brain visited the recording studio last week to record a behind-the-scenes podcast with our friends at New Digital Age.

“MAD//Fest has rapidly established itself as one of the exciting events in the industry calendar. It came crashing into the industry calendar, making an instant impression with its invite-only audience policy, its stellar line up of speakers, and its innovative live pitch sessions,” says Justin Pearse, New Digital Age‘s Editor.

The podcast tackles the making of MAD//Fest, why events need to change, and the case for a more cohesive industry-wide approach when it comes to improving diversity.

And as you’ll discover from listening, Ian has a very soothing voice, making listening to the podcast the perfect way to end your working week!