In a keynote at MAD//Fest London on 7-8 July at The Old Truman Brewery Car Park, Charlotte Langley, who leads all brand and communications activity at much loved Bloom & Wild will give key insights into its meteoric rise.

Started in 2013 Bloom & Wild, the online retailer known for its innovative letterbox bouquets, has experienced rapid growth making it the top online florist retailer in each country it operates - UK, Ireland, France and Germany. Last year during the pandemic demand for its floral deliveries blossomed as stores remained shut, yet, even as restrictions ease Bloom & Wild's growth is expected to continue to surge.

“Bloom & Wild is the epitome of an exciting and very successful disruptive brand. Through combining a great idea with innovative technology they have shaken the status quo in what was a very traditional industry. We’re excited that Charlotte will share the story of this much loved brand as it continues on its path of rapid growth and further expansion,” said Dan Brain, MAD//Fest London’s Co-founder.

Charlotte joins a stellar list of speakers, drawn from the likes of Lego, Diageo, Gymshark, Reebok, Monzo, and many other great brands, who will be tackling MAD//Fest London’s 2021 theme, ‘Where Do We Go From Here?’ Held place across 5 stages, the content programme also includes live £20k innovation challenges from brands including M&S, Pizza Hut, Nomad Foods and Reckitt Benckiser

Over 4,000 marketers are expected to attend MAD//Fest London, which is the first ever major UK marketing festival to take place outside rather than in a traditional venue. MAD//Fest London is also the first industry event of 2021 to take place in hybrid form, meaning visitors can attend the event in-person or via MAD//Fest London’s virtual platform.

A limited number of early bird tickets to MAD//Fest London are available here.