MAD//Fest podcast special: Tenzing Founder on how new brands can cut through
10 January 2020
Recorded live at MAD//Fest 2019, this special episode of Tom Ollerton’s Shiny New Object podcast featuring Tenzing Founder Huib van Bockel is a cracker.
It’s a fascinating story about the trials and tribulations of leaving a senior marketing role to launch a challenger brand, scrutinising advice, and cutting through as a new brand with limited resources.
Featuring dozens of podcasts with some of the industry’s most innovative and charismatic personalities, Shiny New Object is MAD//Fest London’s partner podcast.
Check out all the episodes on Spotify or Soundcloud.