Conceptual or Contextual? What’s Adtech Doing In The Tate Modern?

29 Oct, 2021

Join SmartFrame, The IAB, Reach PLC and Splash News at the famous gallery for a night of contextual, canapés and cool people next Wednesday

Be it comedians, politicians, artists, publishers or marketers, people who get context wrong tend to get fast-tracked to failure. 

Get it right + you've got a much better chance of earning the hearts + minds of consumers, clients, audiences + advertisers. 

So as cookiegeddon takes shape, here at MAD//Fest we wanted to share a super cool new event from our friends at SmartFrame that’ll give you the keys to the contextual targeting castle on 3 November at The Tate Modern.

REQUEST A TICKET

Featuring awesome speakers from Reach, IAB + Splash News, join SmartFrame for an exploration of how in-image innovation is helping brands, publishers + agencies to realise the post-cookie contextual targeting dream.

Why attend?

1. You’ll get to meet cool people at in an awesome venue!
2. You’ll discover new tech to beat the post-cookie blues.
3. You’ll get canapés, fizz + a stonking great goodie bag (remember them?!)

Places are strictly limited - register your interest here + get ready to learn how to capitalise on the rise of  contextual + kickstart your 2022 growth plans.

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