MAD//Fest And Little Grey Cells Partner To Bring You Weekly Interviews With Agenda Setting CMOs
27 Jan, 2023
Outsourced marketing director and best-selling author Tim Healey is to partner with MAD//Fest. Tim’s popular Little Grey Cells column will bring you weekly interviews with heavy-hitting CMOs from world-beating and challenger brands.
Launching next month, on 3 February, Little Grey Cells will be featured weekly in the MAD//Fest’s weekly newsletter. Tim will also be in conversation with stellar guests in his Little Grey Sessions at this year’s MAD//Fest which is taking place this July at The Old Truman Brewery.
Having worked with brands, think-tanks and ad agencies, (including Google Creative Labs, YouTube, McCann, BMW and Disney), Tim now works with business leaders as an outsourced marketing director. Through diagnosis, strategy and tactics, he applies a combination of academic best practice and experience when collaborating with Chief Marketing Officers and Brand Managers, helping them to achieve the marketing results that they deserve.
His book (best-seller in 3 business categories on Amazon): “Better Business On Purpose. Make Money. Create Impact. Be A Force For Good” argues that all businesses have a role to play in making the world a better place. Tim passionately believes that great marketing can drive positive behavioural change and contribute to the global movement for greater good.
“The marketing world can be surprisingly stuffy at times, and MAD Fest is shaking things up with great events, great speakers, great content. I believe their superbly curated invite-only event is where the great and the good of marketing come to share ideas, learn from each other and even, should the mood grab them, have a boogie. Working with MAD//Fest is the perfect fit”, said Tim Healey on the new partnership.
“MAD//Fest is all about delivering great content and this partnership with Tim and Little Grey Cells will ensure that every week our community will hear from those CMOs and Brand Directors who are setting the marketing agenda as brands ride the storm of economic disruption through creative innovation. ” added Luke Wilcox, MAD//Fest’s Content Director.
Little Grey Cells interviews will be brought to you in conjunction with Worth Your While. Worth Your While is an independent creative agency helping brands do spectacular stuff people like to talk about. You might die tomorrow so make it worth your while.
Senior marketers have more time, less stress and greater clarity around their strategy and tactics when they collaborate with Tim Healey of Shoot 4 The Moon Ltd